Watch our L.A. Darling on Macy’s the Next Style Star!
Urban Darling CCO Luisa Lucia is working her way to the top. Luisa has been styling professionally for nearly five years, though she considers herself a lifelong fashionista. From a young age, Luisa was vocal about her desire to work in the fashion industry. Raised in a relatively small town in Florida, she was told time and again that her dream was unrealistic. Though she faced numerous obstacles along the way, she forged a path to California and eventually to a career in styling.
A recent milestone in Luisa’s career is her participation in the brand new reality competition series The Next Style Star. Sponsored by Macy’s and hosted by Jeannie Mai, the show’s 16 stylist contestants will compete for the title of “The Next Style Star” – a title that includes a large cash prize and the opportunity to style a Macy’s photo shoot. Luisa was chosen from hundreds of hopefuls, and regardless of outcome, she couldn’t be more grateful for the opportunity to compete. Because personal styling is all about working with real people, Macy’s is a phenomenal resource when it comes to shopping for clients. Luisa is super excited to represent the Macy’s brand. Get to know more about Luisa, and all of the other contestants, on The Platform’s YouTube channel here. And don’t forget to tune and watch Luisa battle it out this Thursday at 10 am pacific! You can also check out her Twitter interview via The Platform tonight at 7 pacific.